medical illustrator, animator, artist and content creator.
medical illustrator, animator, artist and content creator.
Who I am.
I’m Emily Holden, CEO and Creative Director of Now Medical Studios, a medical illustration and animation company dedicated to making complex science beautifully clear and deeply human.
With a background in fine art and medical illustration and animation, I’ve always been fascinated by the intersection of art, science, and storytelling. That creative grounding shapes everything I do both creatively and professionally.
I lead a team of artists, animators, and researchers who collaborate with healthcare innovators, medical device companies, and clinicians to bring ideas to life. Our work combines scientific accuracy with visual clarity and emotional impact, helping our clients educate, inspire, and connect with their audiences.
We partner closely with our clients from concept to delivery, producing animations, illustrations, and visual strategies that support product launches, training, marketing, and patient engagement.
My Expertise
Medical & scientific animation
Medical illustration
Visual storytelling for healthcare
Creative leadership & project development
Teaching & guest lecturing


My Experience
Work
Current (since 2020)
CEO & Co-founder, Medical Illustrator and Multimedia Designer at Now Medical Studios
Co-founder, Learn Medical Art
Past
2018 - LinkedIn Learning Author. “Fundamentals of Medical Animations” course, LinkedIn
(2014-2017) Medical Illustrator and Learning Technologist within the School of Dentistry at The University of Dundee
(2017-2020) e-Learning Designer and Content Developer at learnPro ltd. Creating online e-learning modules for the NHS.
(2014) Internship: Medical Illustrator and Educational Resource Developer in the Technology and Innovation in Learning Team at the Medical School of Dundee University
Education
MSc Medical Art (Distinction), The University of Dundee, 2014
BA (Hons) Painting, Edinburgh College of Art, 2009 - 2013
Awards & Press
Institute of Medical Illustrators (IMI) 2018 - BRONZE
Carnegie-Cameron Scholarship, The University of Dundee, 2014
The Friends of the Talbot Rice Award, Edinburgh College of Art, 2013
Interviews
Teaching
Course Tutor, “Working as a Medical Illustrator”, Learn Medical Art
Honorary Lecturer, MSc Medical Art, University of Dundee